Book Launch Blueprint

How To Create A Crazy Successful Book Launch

Join The Waitlist

Be the first to know about the 2022 Book Launch Blueprint.

    If you Google “How to Launch a Book,” you’ll get over 500 million hits. (We're not kidding.)

    That’s a problem. Why? Because how do you know which sites will give sage advice and which ones are wannabes?

    You can't afford to spend your time (or money) on programs that are little more than wishful thinking. You need proven strategies that will launch your book into the stratosphere.

    That's precisely why we created ...

    The Book Launch Blueprint

    What It Is

    The Book Launch Blueprint is a 28-day, interactive course, developed by Novel Marketing host Thomas Umstattd Jr. and Christy Hall of Fame author James L. Rubart.

    It will show you exactly what you must do to make your book launch a resounding triumph.

    You'll Learn:

    How to Create Your Author Brand

    If you get this element right, your book (and your career) will shoot skyward like a rocket; get it wrong and you'll sputter on the launch pad forever. The good news it's easy to get it right. We'll take you through the precise steps on how to create a scintillating author brand.

    How to Use Amazon To Sell Your Books Like Crazy

    Do you want the 800-pound gorilla of the book world fighting for you? (That's a rhetorical question.) We'll detail the specific techniques to get far more out of Amazon than you knew was possible. AND we'll show you how to get the data you need from Amazon that will help you make the right choices about each of your titles.

    How to Harness the Power of Your Website

    We'll show you the tweaks that can turn your website into a bookselling machine, and teach you the #1 thing readers look for when they go to your site. We'll also show how it can be simple for you to give it to them.

    An Email Strategy that will Make You Money ...and then more money ...and then more money

    We'll show you how to use the power of email to create immediate sales on launch day, as well as during the critical first 30 days after your launch.

    How to Build a Tribe of Rabid Fans

    The best way to sell books? Word of mouth. So you need a group of readers who can't stop talking about your book. You need a tribe that will make your launch explode and reach thousands of readers than you ever could on your own. But how do you do that? We'll show you exactly how! We'll show you how to cultivate that group, keep them thrilled, and inspire them to promote your book like crazy.

    That is just a taste!

    The above is just the start, appetizers if you will. Want to see the full menu? Check out the curriculum below.

    • When you've finished the 28-day course, you'll come away with a customized plan, specifically designed to launch your book.
    • And, you'll get access to Thomas and Jim throughout the entire course during scheduled office hours where you can ask them questions about your book, your ideas, and your plan. Plus there's a private social media group where you can post your questions. On top of all that, you'll get ideas and input from the others going through the course at the same time as you.

    In short, you'll get the the tools, the mindset, and the proven strategies to make your book launch (and sales of your book) cause for serious celebration.


    What Our Grads Say

    "The best money I spent on my career in 2018 ... probably ever!" Chautona Havig

    "I absolutely loved the Launch Your Book Blueprint course! Every lesson cleared the murky waters of book launching, showing me things I wanted to learn and teaching me things I didn’t know I needed to learn.

    Jim, Thomas, and Mary’s experience and wisdom shine through the whole course, plus they're accessible, interacting with each of the students every step of the way."

    - Jered Gering

    Naomi Musch

    "Probably the best thing I've done for my writing career in the last few years ..."

    Book Launch Blueprint unlocked a vault of treasures I've been drawing from all year. Investing time and money in this course will continue paying dividends for many years to come. -

    Patti Townley-Covert, Co-Author of Love Money Power

    Amanda Tero

    Sales boost of 542% after taking the course.

    Course Curriculum

    Available in days
    days after you enroll
      #1 How to Sell Yourself
    Available in days
    days after you enroll
      #10 How to Write Winning Content for Guest Posts and Articles
    Available in days
    days after you enroll
      #11 How to Use GoodReads To Find Your Readers and Sell More Books
    Available in days
    days after you enroll
      #16 How to Grow Momentum During The Next 30 Days
    Available in days
    days after you enroll

    Your Instructors

    Thomas Umstattd Jr. built his first website at the age of 13 and taught his first web design class at 16. As an award-winning speaker, Thomas teaches authors all over the world how to sell more books and make a living as an author. He is CEO of Author Media and host of the Novel Marketing Podcast and the Christian Publishing Show.

    James L. Rubart is 28 years old, but lives trapped inside an older man's body. He's a professional speaker, marketer, and the bestselling, Christy Hall of Fame, Carol, INSPY, and RT award-winning writer of ten novels. He lives with his amazing wife on a small lake in eastern Washington. In his spare time, he writes, coaches authors, narrates audiobooks, and runs the Rubart Writing Academy with his son Taylor.

    PLUS! Get all these extras, absolutely free:

    The Ultimate Crowdfunding Course for Authors ($99 Value)
    Learn how you can fund your next book using Kickstarter

    The Art of Persuasion ($49 value)
    Learn the science of how to influence a change of thinking.

    How to Get Booked as a Podcast Guest ($249 value)
    Learn how to find, pitch, and guest on podcasts.

    Rubart Trilogy ($17.97 Value)
    An ebook copy of James Rubart' award-winning books Rooms, The Chair, and Book of Days.

    MyBookProgress Pro ($19 value)
    A WordPress plugin for your website that keeps readers updated on your latest manuscript

    MyBookTable 3 Pro ($49 Value)
    The world's # 1 WordPress plugin for selling more books on your website.

    Total Value: $482.97

    Frequently Asked Questions

    When does the course start and finish?
    The course will officially start on April 12th and conclude on May 7th. The exclusive social media group will open ahead of time which will give everyone a chance to get to know each other before the course launches. (This group will continue after the Course concludes.)
    How long do I have access to the course?
    How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
    What if I'm unhappy with the course?
    You? Unhappy? May it never be! But, if you're unsatisfied with the course in any way, shape or form, let us know within the first 30 days and we'll immediately give you a full refund, no questions asked.
    Will I have a chance to ask specific questions about my book and how to launch it?
    Absolutely! As a student, you will have access to an exclusive social media group where you can ask questions about each section of the course as well as post your work for feedback. The social media group will continue to exist after the course ends, giving you another place to announce your book launch. Who knows? The other students just might help you spread the word. (This has happened during each of the first three years we've conducted the course.)

    This course is closed for enrollment.

    This is the perfect opportunity to learn how to launch your next book. And you'll learn alongside a tremendously supportive community. Friends don't let friends launch alone!

    Grab one of your fellow authors and join Thomas and Jim, and the rest of the students (in the exclusive social media group) and be part of a team that gives you the greatest chance for crazy success.

    Plus there's absolutely no risk. If you're not thrilled with the course, let us know within 30 days and you get all your money back, no questions asked. So join us! We'd love to have you.

    Registration closes on April 9, 2021. Day 1 of classes starts April 12, 2021.