Persuasion is one of the most important things we do as authors. If you can't persuade readers to try your book, they can never know how good it is. As authors persuasion is not only part of the selling process it is also at the heart of good writing.
Yet, persuasion is hard to do well and easy to botch. In this video course, Thomas Umstattd Jr. breaks down how to help your readers to truly change their minds for good.
This is one of Thomas' most enduring talks.
This course is ideal for:
- Bloggers want to make a difference in the world.
- Non-Fiction Writers who want to change minds.
- Authors who want help persuading people to buy their book.
-
Speakers who want earn that standing ovation and invitation to return.
Instructor: Thomas Umstattd Jr.
Thomais the founder and CEO of Author Media and the host of the Novel Marketing Podcast, the longest-running book marketing podcast in the world.
Thomas is a former marketing director, radio show host literary agent, debate coach, and blogger. He helps authors build their platforms, sell more books, and change the world with writing worth talking about.
Course Outline
- The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction (25:33)
- How to Pitch Your Novel (39:18)
- How to Convince Readers to Read *Your* Book Next (39:47)
- Craft Bestselling Pitches by Avoiding These 10 Mistakes (39:50)
- How to Craft a Compelling Elevator Pitch for Your Book (36:26)
- How to Create Beautiful Slides (61:30)
- Extra Credit: How To Sell A Ton More Books With Public Speaking (34:40)
- Extra Credit: How to Get Your First Speaking Gigs (33:00)
- Extra Credit: Get Better at Public Speaking with Jane Jenkins Herlong (44:06)
- Extra Credit: Public Speaking for the Introverted Writer with Joanna Penn (36:04)
This Course is Included With:
If you purchase one of these courses, you will get Art of Persuasion as well.